Founder Story & Vision
Rooted in Ayodhya,
Curated for Modern Homes
“A home should not simply be furnished; it should be filled with pieces that bring peace, warmth, and enduring joy to your family.”
Curated with care by Neetu Chawla
- ✦Born 1977 · Passionate homemaker, curator, and design entrepreneur.
- ✦B.Sc. Graduate · University of Allahabad.
- ✦Interior Design School · Formal study in space planning, color theory, and Indian decorative arts.
An Eye for Space, Warmth, and Timeless Indian Aesthetics
Nandika Decor was founded by Neetu Chawla out of a deep personal passion for home aesthetics. With a Bachelor of Science from Allahabad University and formal training in Interior Design, Neetu has always possessed an intuitive understanding of how spaces influence emotions, family life, and everyday well-being.
Living in Ayodhya, she grew up surrounded by the rich spiritual, architectural, and artisanal heritage of northern India. Yet, she noticed that finding genuine, well-crafted home accents that felt both culturally grounded and refreshingly modern was surprisingly hard. Most market options were either flimsy mass-produced plastic or exorbitantly priced showroom items out of reach for regular celebrations.
Neetu set out to change that. She started curating pieces she would proudly display in her own home: solid cast-brass urlis that hold fresh marigolds, delicate gold-rimmed crockery for Sunday high tea, thoughtfully assembled festive gift hampers, and waterproof, anti-tarnish daily wear jewellery that modern women can wear without fuss.
From Exhibition Pop-Ups to Homes Nationwide
Nandika Decor wasn't built in corporate boardrooms. It was built through face-to-face conversations at community melas and festive pop-up stalls in Ayodhya.
The Festive Melas
Whether during the festive Sawan Melas, pre-Diwali exhibitions, Dussehra bazaars, or winter cultural fairs, Neetu personally displayed hand-curated pieces. Patrons loved inspecting the weighty brass, testing the fine porcelain, and picking unique gift items.
Direct Patron Trust
Families returning year after year seeking recommendations for housewarming gifts, wedding favors, and temple corners proved that honest curation and warm relationships matter far more than flashy marketing.
Bringing the Atelier Online
As word spread beyond Ayodhya to Lucknow, Delhi, and beyond, this digital portfolio was born — giving patrons everywhere direct access to Neetu's latest curations and one-on-one WhatsApp concierge assistance.
Five Focused Categories
Handpicked with an interior designer's eye, each collection is curated by Neetu Chawla to bring warmth, harmony, and elegance to your home:
Showpieces & Artefacts
Solid cast brass urlis, handcrafted peacock accents, Auspicious Ganesha & Lakshmi idols, temple bells, and timeless artistic centerpieces.
Crockery & Dinnerware
Fine 24K gold-rimmed tea and coffee cups, ceramic serving platters, soup bowls, and elegant dining table accessories for memorable entertaining.
Festive Gifts & Hampers
Hand-poured aromatic soy wax candles, artisanal brass diyas, handcrafted keepsake boxes, and customized dry fruit gift hampers for weddings and Diwali.
Anti-Tarnish Daily Jewellery
Budget-friendly, waterproof 18K PVD coated stainless steel jewellery: minimalist snake chains, textured hoops, and everyday rings that never fade.
Lifestyle Decor & Bags
Intricate Zardozi embroidered raw silk potlis, evening clutches, festive envelope bags, and decorative accents for special occasions.
Bespoke Hampers & Gifts
Customized festive hampers, wedding favors, and housewarming gifts curated to your exact theme, guest list, and budget.